New Brighton was the brainchild of Alderman Sir Herbert Carden, a city councillor who also wanted to demolish this...
seeing the Royal Pavilion as a monstrosity and a decadent Royal folly which had had its day. Shockingly he was not alone among the councillors who willed two of Brighton's strongest USP's to oblivion, with not even the picturesque Town Hall safe from his sights.
Alderman Carden was greatly inspired by Embassy Court, the sole modernist building to sneak onto Brighton and Hove seafront in the early 1930s, a leading example of art deco in its own right, albeit 'in the wrong place' as so many have commented over the years.
Shortly after the war ended, a group of Hove citizens, determined that the area should never come under such a threat again, formed The Regency Society, which is still going strong today, protecting the remaining Regency heritage of Brighton and Hove.
In his love affair with 'progress'. Alderman Carden also wanted to extend Brighton and Hove as far as Worthing into one super city akin to London.
However Alderman Carden also had a surprising side, for he purchased the entire Downs around Brighton and Hove and later sold them back to the council at cost price to protect them and the water supply of Brighton. Had he not done so, there might be no Devils' Dyke today and the Downs may be considerably more spoiled than they have been. It seems an extraordinary contradiction that he cared so much for the preservation of the surrounding countryside, but sought to take a wrecking ball to the special character of Brighton and Hove, much though he instigated many good things in his forty years with the council, such as the city's municipal tram and telephone systems. But this wasn't the only surprising contradiction in Carden's character. He was an immensely wealthy solicitor and local dignitary born to an old Brightonian family yet was a staunch socialist all his life (which possibly explains his contempt for any building alluding to wealth or decadence).
Less controversially, Carden campaigned for Brighton to found its own university nearly two decades before it did, though he may not have approved of this being plonked on his beloved Downs!
Today he is largely commemorated in the long and winding road linking nondescript estates at the back of Brighton known as 'Carden Avenue.'
With thanks to Andy Garth, owner of that magical emporium of Brighton history known as Brighton and Hove Stuff in Western Road, who inspired this posting with his prints and encyclopaedic knowledge of, and enthusiasm for. Brighton.